Newell Brands

From 2019-2022, I was a Product Marketing Assistant Manager at Newell Brands. I was in the Home Appliances division and worked on projects for the iconic Oster, Calphalon, Mr. Coffee, and Margaritaville brands.

I was fortunate to make an impact in a global workforce, bring fresh ideas to legacy brands, and learn from brilliant marketers from all walks of life.

Here are some of the main things I worked on during my time with Newell Brands:

• Executed global brand strategies and marketing initiatives for Oster®, building consumer demand and capturing market share through deep insights into consumers, brands, products, and markets.

• Managed new product development from inception to launch, ensuring bottom-line growth by closely monitoring P&L statements.

• Wrote engaging copy for the product gift boxes, in-store and online product displays, e-commerce collateral, instruction books, quick start guides, and more to drive top-line growth.

• Seamless collaboration with cross-functional teams, including Brand Marketing, Product Development, Trade Marketing, Sales, and Supply Chain, ensured projects were executed flawlessly.

• Built lasting relationships across departments, allowing for the development and execution of impactful integrated marketing campaigns.